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In this issue . . . .
| Feature
Article: |
What
is your value proposition?
Bob Brown looks at what makes a good value proposition |
| Hot
Topic: |
Simple
is best: Allan Behrens asks how important this is for user
interfaces |
| Book
Review: |
Blue
Ocean Strategy: How to Create Uncontested Market Space and
Make the Competition Irrelevant by W. Chan Kim and Renée
Mauborgne
is reviewed by Michael Morein |
Quote for this issue
Wise
are those who learn that the bottom line doesn't always
have to be their top priority. William Arthur Ward
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Notice board
Events
Innovate
2007: 8 Nov 2007, London, UK
A full list of industry events
can be found at IT
industry events on the Cambashi
website
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