Cambashi Mission in Japan
Cambashi is a leading group of experts on IT for industry. In Japan we help companies understand the market, and through our services work to improve revenue and profit from Japanese operations.

Services in Japan
Cambashi, in cooperation with local partners, helps foreign owned companies to enter the Japanese market and Japanese companies to source technology from the West. We have a fifteen year track record of success! We conduct:

Market Entry Studies to determine the size of opportunity in terms of:
total available market
current revenues
penetration and saturation by segment
attractiveness in terms of growth, competition
potential channels to market

Pricing Surveys to determine both price perception and comparative pricing.

Sales and Marketing Training that takes and adapts the intellectual content of Western sourced courses to local market conditions and customs.

Commercial and Regulatory Advice to assist with company or representation formation.

Business Trip Support including arranging business trips with translation, fixing relevant meetings and interpreting the interest of partners. We also have the Cambashi Japanese Business Trip Briefing.

Customer Satisfaction and Market Reputation Surveys to help management define action plans for profitable business relationships.

Management Briefings in US or Europe on the state of the market in Japan. "Eyes and Ears" for Westerners to hear an independent, unpolitical story.

Recruitment Consultancy to assist companies to find key sales, marketing and management staff.

picture : Great Bridge, Sudden Shower at Atake from the series of One Hundred Views of Edo 1857 by Utagawa Hiroshige

Cambashi Partners in Japan

Mutsuo Hashimoto has specialised in IT for industry throughout his working career. His company TecnoLinc has helped a number of companies develop operations in Japan. He has personal contacts in many large Japanese companies buying foreign software and is well known to the Japanese companies who are involved in the development and distribution of software in the region. TecnoLinc has conducted comparative studies of worldwide pricing and market size and growth as well as working on several market entry studies, including the successful introduction of LightWork Design into the Japanese market. Before funding TecnoLinc he worked in the factory automation field with Murata. He held service, sales and marketing positions with Prime Computer Japan (Computervision). Whilst with Prime Computer Japan he co-operated with the TIPS modelling group at Hokkaido University to introduce expertise into the products. He introduced the Medusa 3D faceted modeller, GNC, CADDS and PDGS to many Japanese companies, including Nissan and Toshiba.